Exact Match Disallowed Comment & Contact Forms WordPress Plugin

The WordPress comment blocklist inside matches keywords, so for example, blocklisting a word such as “pasta” will automatically delete comments containing “pastaroni” or “anitpasta” (but not “chef boyardee”). If you try to use the WordPress comment blocklist for contact form entries, this can be hugely problematic. The first major issue is falsely identifying comments as […]

How to fix the “On August 31, 2020, the public G Suite Domain Contact page for your organization will be removed with no replacement.” issue.

Fixing the G Suite Domain Contact Page Deprecation Email This morning millions of G Suite users received an email saying their domain contact page for your organization will be removed with no replacement. Sounds scary right? Google also included steps to fix such as “Search for any links that reference www.google.com/a/ with your domain name […]

FlyWheel Review

Flywheel is a managed WordPress hosting company with super fast load times, excellent built-in security, and an expert support team with very low wait times to get in touch with a support agent. Automated daily backups are set up by default, and Flywheel offers a free valet transfer service to migrate your site(s). The pricing […]

How to Build Highly Effective User Personas in 5 Simple Steps

Did you know that a prospect is 48% more likely to choose your product or service over a competitor’s if your marketing is targeted towards their specific need? Or that 90% of internet marketing expert Mark Schaefer’s sales were a result of his user personas? If your online business was a ship, your user personas […]

Google Displaying Review Snippets (again) in Snack Pack & Highlighting Search Terms

I noticed Google displaying review snippets (again) for certain businesses in the snack pack and expanded local results, which appears to be a test. Review snippets containing part of the keyword are getting highlighted as well, in some cases. Currently, I’m only able to produce these on desktop, although one search on mobile highlighted that […]

Video Marketing Services

Promote Your Videos to Get More Traffic Our video optimization services get you seen and drive you to the top. If you’re not leveraging this strategy, your missing easy search traffic and qualified leads. Plain and simple. With YouTube as the #2 search engine in the world, videos are no longer an optional component for […]

Persuasion-Psychology-lift-Conversion-Rates

12 Techniques of Persuasion Psychology That Will Lift Your Conversion Rate

Why do some landing pages convert like crazy and others languish with very few click-throughs? If you’re spending money on PPC or content marketing to drive traffic to your site and not seeing great results, this question is probably on your mind a lot. Split testing only takes you so far if you’ve run out […]

Material Design for Dummies

Why material design isn’t flat design: the differences, the specificities, and some examples of proper implementation. According to Google’s official Introduction to Material Design, the goal they had in mind for the concept was to: “Create a visual language that synthesizes classic principles of good design with the innovation and possibility of technology and science.” […]

WordPress Optimization Guide

Basic WordPress 101 Adding a Basic Post Installing a Custom Theme Via FTP Add a Gif to a Post or Page Add an XML Sitemap Install WordPress Automatically with Cpanel and Fantastico Optimizing the WordPress Admin Area Change the Default Media Upload Location Automatically Ping Search Engines Set WordPress to Auto Ping Posts Change the […]