Search & Marketing Articles

The WordPress comment blocklist inside matches keywords, so for example, blocklisting a word such as “pasta” will automatically delete comments containing “pastaroni” or “anitpasta” (but not “chef boyardee”). If you try to use the WordPress comment blocklist for contact form entries, this can be hugely problematic. The first major issue is falsely identifying comments as […]

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Massive list of Local Business Directories Do you have a local business? Then you need to have your business listed in all of these. It’s important for trust and a GREAT way to get citations, which are becoming increasingly important for local rankings. Don’t forget Google Places, and take special care to get Acxiom and […]

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Fixing the G Suite Domain Contact Page Deprecation Email This morning millions of G Suite users received an email saying their domain contact page for your organization will be removed with no replacement. Sounds scary right? Google also included steps to fix such as “Search for any links that reference www.google.com/a/ with your domain name […]

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Did you know that a prospect is 48% more likely to choose your product or service over a competitor’s if your marketing is targeted towards their specific need? Or that 90% of internet marketing expert Mark Schaefer’s sales were a result of his user personas? If your online business was a ship, your user personas […]

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I noticed Google displaying review snippets (again) for certain businesses in the snack pack and expanded local results, which appears to be a test. Review snippets containing part of the keyword are getting highlighted as well, in some cases. Currently, I’m only able to produce these on desktop, although one search on mobile highlighted that […]

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Promote Your Videos to Get More Traffic Our video optimization services get you seen and drive you to the top. If you’re not leveraging this strategy, your missing easy search traffic and qualified leads. Plain and simple. With YouTube as the #2 search engine in the world, videos are no longer an optional component for […]

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